Episode 33 – Luka Hocevar – Simply Relentless
AVAILABLE NOW 
On today’s episode we sit down with the owner of Vigor Ground Fitness out in Renton Washington, Luka Hocevar. When it comes to continuing education, business workshops, and relationship building there are a few better people to talk to you then Luka. From building an internationally recognized brand from a 450 square-foot facility, Hocevar knows just about everything when it comes to building brand recognition.
Brand recognition goes far beyond a business and even intimately looking at how you treat your interactions on a day by day basis. This podcast could’ve gone on for at least four hours but we decided to try and pack it all into 60 minutes.
Enjoy!
EPISODE BREAKDOWN:
1:30 – Luka Traveling the World
7:00 – Compound Effect
12:30 – Relationship Development
22:00 – Birth of Vigor Ground
33:00 – EFT Bootcamp
39:00 – Position Branding
41:30 – Proof of Concept
44:30 – Reasons NOT to Open a Gym
50:00 – Ambition Chart
60:00 – Environment Matters
